Helping journalists and PRs thrive in the age of AI, without losing their minds or their humanity

Trusted by award-winning teams

Why work with me?

20+ years as an award-winning journalist means I understand your world.

I see the gap between hype and reality. My training is based on what’ll actually work for your team, not what’s trending.

Recognised as one of LinkedIn’s Top 12 AI Voices in Europe for my practical, no nonsense approach to AI for media.

Each session is tailored to your team’s needs — whether it’s a focused power hour, a half-day workshop, or an ongoing programme designed around your workflow. We’ll start with a discovery call to explore your goals. I’ll then put together a proposal and cost. If you're happy, we’ll book your session and get started.

With my background as a financial journalist and copywriter, I bring a grounded perspective to AI’s role in media. I’ll walk you through the key pitfalls and practical implications, so your team can use AI tools wisely, without compromising quality or trust.

You’ll take part in hands-on exercises that build immediately useful skills — with regularly updated content to keep up with model changes. Expect plenty of demos, zero jargon, and practical tips, frameworks and strategies your team can apply immediately.

Services

Options to suit you

All prices exclude VAT. Pricing varies by group size and delivery method.

For conferences, team days, and quick introductions.

From £500 (travel expenses if outside London)

Focused Workshops

Half-day or full-day hands-on training built around tested frameworks.

Half-day from £3,250 | Full-day from £5,000

4-week programmes for sustained behaviour change.

From £4,500

1:1 mentoring or monthly retainer for ongoing partnership.

From £500 per session | £1,950/month

Courses

What’s coming up

AI for PRs - Master Foundational AI Skills (Feb - March 2026)

A practical, small-group course to give you the best tools, tips and strategies to make AI work for you. See Courses page for more info.

Ready to get started?

Book a 20-minute discovery call and we'll discuss:

- Your team's current AI confidence and challenges

- Which format would work best for you

- Next steps and timing

TESTIMONIALS

What my clients have to say

Media Coverage

As featured in

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Serenity Is Multi-Faceted Blockchain Based Ecosystem, Energy Retailer For The People, Focusing On The Promotion Of Sustainable Living, Renewable Energy Production And Smart Energy Grid Utility Services.
What is the comunity benefit?
Serenity Is Multi-Faceted Blockchain Based Ecosystem, Energy Retailer For The People, Focusing On The Promotion Of Sustainable Living, Renewable Energy Production And Smart Energy Grid Utility Services.